The Riverbed Technology Alliance (RTA) provides the industry's leading solutions to complex enterprise application, network, and storage challenges. The alliance is comprised of a select group of technology companies that have partnered with Riverbed in order to jointly develop, market, and deliver solutions to enterprise customers and drive revenue and value to both companies. RTA Partners are comprised of complementary technology companies who share a common vision of accelerating application performance, simplifying network management and infrastructure, reducing replication and backup time-frames, and delivering significant savings as customers increasingly use the wide area network (WAN) to enable global business.

This chart outlines the benefits a company receives for becoming an RTA Partner. Please review according to your partner level.

Benefit	Description	RTA Member	Elite RTA Partner	Global RTA Partner- INVITE-ONLY
Marketing
Riverbed partner directory listing	Listed on the Riverbed.com Web site
"Riverbed Tested" or RSP Ready" logo	Partner products are tested with Riverbed products- testing support varies per partner level. Partners receive either official Riverbed “Tested” or “RSP Ready” logo and can use it in marketing materials
Riverbed co-marketing toolkit	Co-logoed items such as templates for power point presentations, templates for data sheets, seminar invitations, etc.	as needed	as needed	as needed
Co-sponsorship of Riverbed webinars	Riverbed conducts several webinars per month- marketing plan developed per partner at Elite and Global level. Additional costs may apply	Per Riverbed approval- must bring joint customer and provide all marketing support	Per Riverbed approval- partner can propose topic and share costt	Yes- Number determined with yearly marketing plan
Press release issued	Preferred with customer success story	Partner to issue release and Riverbed to provide quote	On a case by case basis- Riverbed and partner issue joint release; preference to have customer quote	On a case by case basis- Riverbed and partner issue joint release; preference to have customer quote
Customer case studies published	Select customer case studies published on Riverbed.com	Partner identifies customer, per Riverbed approval	Per Riverbed approval	Per Riverbed approval
RTA Partner and Product Profile (word and ppt document)	Partner fills out word and ppt template with appropriate partnership information and sends to Riverbed for review/ approval
Joint solution data sheet developed		no	case by case basis
White papers	jointly developed	case by case basis	case by case basis	case by case basis
Demo of joint solution	a demo that shows how the joint solution works in the field and at events- partner to aid in building	no	case by case basis	(may be modified for language)
Yearly marketing plan		no		- global
Sponsership of Riverbed User Groups	Riverbed conducts quarterly user groups in several cities. RTA Partners have the opportunity to sponsor.	case by case basis	case by case basis	case by case basis
Featured partner on WDS Forum	Partner can be featured on the WDS forum	no	case by case basis
Co-sponsorship of Riverbed field activities/ seminars	Partner has opportunity to sponsor Riverbed field seminars- these will be evaluated on a case by case basis and mutually agreed upon
Customer videos/ podcasts	Select joint customers are interviewed and filmed for customer video/ reference store interview	case by case basis	case by case basis	case by case basis
Channel Mapping	Riverbed will compare channel partners and develop joint sales initiatives	no	case by case basis
Training
Sales and SE Training	Riverbed Sales and SE's will be trained on joint partner solution	Invite only	Invite only
Inside Sales introduction/ training	Inside sales is given a training on partner solutions and incentives to sell joint solution	Invite only	Invite only
Sales Support
Alliance Manager		no
Technical Alliance Manager		no