Vice President, Product Marketing, SteelCentralRSS
Nik Koutsoukos is a result oriented, product marketing and product management executive with broad experience in all aspects of IT technology marketing management. He has deep hands-on experience in building and launching commercially successful product lines and leading successful product organizations. Over the past 20 years, he has built businesses and teams from the ground up and has managed $250+ Million product lines. He has extensive experience in life cycle management, roadmap and product strategy planning and development, market opportunity assessment, business and market segment analysis, demand generation, outbound and inbound marketing and product market introduction. He has held senior product management and marketing and business roles in European and US based organizations ranging from start-ups to multinational companies and has a proven track record of successfully managing entire business and product lines, operating in the global market.
Posts from Nik Koutsoukos
25-Aug-2016 • by Nik Koutsoukos
SteelCentral Aternity: 5 New and Exciting Moves for Riverbed Customers
Things are moving fast. Riverbed’s acquisition of Aternity, announced July 28th, is now complete. Integration plans are underway, in people, processes, systems, and product. ...
28-Jul-2016 • by Nik Koutsoukos
It's the End-User Experience, Stupid
The phrase was…‘it’s the economy, stupid…’ if you recall Bill Clinton’s 1992 campaign, but I am ‘borrowing’ the phrase as there is an interesting analogy between Elections and Performance Monitoring. More on this further down…...
17-May-2016 • by Nik Koutsoukos
Can You Hear Me Now? Can You See Me Through the Clouds?
New SteelCentral platform delivers rich cloud, UC & virtualization visibility
The advent of video conferencing, adoption of softphones and cloud-based UC services...
10-Feb-2016 • by Nik Koutsoukos
A Leader - THIRD Time in a Row!
SteelCentral Magic Quadrant Leadership has become a Riverbed tradition, especially in the NPM category.
Since the first ever NPMD MQ back in 2014, Riverbed SteelCentral has been the clear leader so we’re thrilled that Gartner, in its latest Magic Quadrant, has again named us a leader....
11-Nov-2015 • by Nik Koutsoukos
New SteelCentral Platform Delivers a Truly Integrated Solution for Application Performance Monitoring
In the world of IT systems monitoring, the terms "integration," "unification," "end-to-end," "holistic"...are often misused. Many vendors claim it, but very few, if any, can deliver it. As a result, enterprise customers, analysts and journalists are very skeptical (to put it mildly) about such claims by any tech vendor....
14-Apr-2015 • by Nik Koutsoukos
The Gateway to Better Application Performance - SteelCentral Portal
Throughout my career, I have seen many cases of business and technology challenges within the enterprise IT market being much underserved for years by inadequate products and solutions offered by vendors. This can typically go on for long time, until a new approach arrives and disrupts the market, by offering a significantly better way to solve a problem....
25-Feb-2015 • by Nik Koutsoukos
It's great to be a leader...again!
Do you remember how you felt when you won a trophy at the science fair at school, or perhaps a medal for a race at an athletic competition? The feeling of accomplishment is always great. Perhaps you now revel in the accomplishments of your family and children—academic, athletic or artistic....