SAN FRANCISCO – FEBRUARY 13, 2019 – Riverbed®, The Digital Performance Company™, today announced that CRN®, a brand of The Channel Company, has named Bridget Bisnette, Senior Vice President Global Channels and Commercial Sales; and Cindy Herndon, Vice President Global Channel Programs and Operations, to its prestigious list of 2019 Channel Chiefs. The top IT channel leaders included on this list continually strive to drive growth and opportunity in their organization through their channel partners, and deliver greater collectively to customers.
LinkedIn This: Riverbed executives recognized as CRN’s 2019 Channel Chiefs: https://rvbd.ly/2DAjuoB
Each of the 2019 Channel Chiefs has demonstrated exceptional leadership, vision, and commitment to their channel partner programs. Channel Chief honorees are selected by CRN’s editorial staff as a result of their professional achievements, standing in the industry, dedication to the channel partner community, and strategies for driving future growth and innovation that also benefit customers.
Bisnette’s vision and execution continued to drive global alignment of Channel Sales at Riverbed. Herndon played a key role in the company’s broader effort to continue delivering a new and flexible partner experience as the program entered 2019.
Bisnette and Herndon co-led the effort to rollout a new, innovative partner program, Riverbed Rise launched in January 2018. Now entering its second year, Riverbed Rise is a performance-based program designed to reward all types of partners, business models and various customer technology consumption preferences. Built on simplicity, flexibility and profitability for partners, Riverbed Rise simplifies how partners achieve and continue to maintain their status. The program uniquely adapts to multiple business models and partners' needs and rewards achievement across key strategic activities and joint sales priorities.
“The individuals on CRN’s 2019 Channel Chiefs list deserve special recognition for their contribution and support in the development of robust partner programs, innovative business strategies, and significant influence to the overall health of the IT channel,” said Bob Skelley, CEO of The Channel Company. “We applaud each Channel Chief’s remarkable record of accomplishments and look forward to following their continued success.”
“I am thrilled to accept this honor with Cindy and have our accomplishments recognized as Riverbed Rise enters its second year," said Bridget Bisnette, Senior Vice President Global Channels and Commercial Sales at Riverbed. "Our goal is to make a lasting and positive impact on partners in the Riverbed channel and inspire more women into leadership roles.”
The 2019 CRN Channel Chiefs list, including the 50 Most Influential Channel Chiefs, is featured online at www.crn.com/channelchiefs and will appear in the February 2019 issue of CRN.
About the Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequalled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelco.com
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