Xirrus and Purple WiFi have fully integrated in order to deliver social guest Wi-Fi and analytics to help venues monetize their WiFi investment. Perfect for high density & enterprise deployments, within sporting venues, conference centers, retail outlets, healthcare facilities and educational organizations.
Purple WiFi includes a web portal where the venue owners can see a range of detailed customer reports to gain real insights into customer behavior. To improve loyalty, boost sales, and to engage more with customers, the information collected can be used to form highly targeted email campaigns, either using the in-built tools, or by exporting the data via the API.
The social media authentication methods, not only allows the venue to collect demographic data, it also allows them to increase their social reach and to gain more Likes and Follows as users login to the guest Wi-Fi.
Purple WiFi is cloud-based guest Wi-Fi software, allowing guests to access Free Wi-Fi with social media, while offering analytics and marketing opportunities in return. Purple is unique: we have a completely free product; we can operate at scale; are natively integrated with key manufacturers; we have a fast-developing, ground-breaking feature set.