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SAN FRANCISCO – April 12, 2016 – Riverbed Technology, the leader in application performance infrastructure, announced today that CRN, a brand of The Channel Company, has given Riverbed a 5-Star rating in its 2016 Partner Program Guide for the 8th consecutive year. This annual guide is the definitive listing of technology vendors that service solution providers or provide products through the IT channel. The 5-Star Partner Program Guide rating recognizes an elite subset of companies that offer solution providers the best partnering elements in their channel programs.
To determine the 2016 5-Star ratings, The Channel Company’s research team assessed each vendor’s application based on investments in program offerings, partner profitability, partner training, education and support, marketing programs and resources, sales support and communication.
The Riverbed channel ecosystem is composed of a network of focused, dedicated and invested partners across the globe: including technology resellers, solution providers, value added distributors, system integrators and outsourcers and service providers. Working together, Riverbed and the Riverbed Channel are seamlessly providing solutions and outcomes that transform and optimize fundamental aspects of IT to improve the performance, operational efficiency, and economics of applications, services, networks, and remote and branch offices.
“Solution providers have more choices than ever before when it comes to selecting vendor partners. Identifying the right vendor with the right technologies and the right channel approach can mean the difference between successful adoption of a new technology or business model and an awkward, unnecessarily difficult integration,” said Robert Faletra, CEO, The Channel Company. “Our annual Partner Program Guide and 5-Star ratings recognize the best channel programs available in the market today and serve as a valuable resource for solution providers looking for the right fit.”
"We’re thrilled to be awarded with a 5-Star Rating in CRN’s 2016 Partner Program Guide," said Karl Meulema, Senior Vice President Global Channels at Riverbed. "Riverbed and our partners have a significant opportunity to meet the business requirements of our joint customers in this transformational time in the IT industry. Riverbed is investing in incentives to drive partners across three key areas: building embedded solutions and services; driving joint engagement; and accelerating repeatable revenue in the lower enterprise and mid-market. In the coming year, we will continue to drive focus and investment in our most committed and knowledgeable partners.”
Riverbed recently held its annual Partner Summit where it brought its most influential partners together with Riverbed leadership to drive further coordination and collaboration for 2016. The conference theme of Disrupt 2.0 referenced how partners are more important than ever to Riverbed’s growth and expansion into new markets – including SD-WAN (software-defined wide-area-networking) – during the digital transformation that is rapidly changing the global business landscape.
The 2016 Partner Program Guide will be featured in the April issue of CRN and online at www.CRN.com/ppg2016.
About the Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequaled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelco.com
CRN is a registered trademark of The Channel Company, LLC. The Channel Company logo is a trademark of The Channel Company, LLC (registration pending). All rights reserved.
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