Riverbed’s innovative partner program recognized for the flexibility and benefits it brings to partners in a challenging year for IT industry
SAN FRANCISCO – April 1, 2021 – Riverbed today is being acknowledged by CRN®, a brand of The Channel Company, on its 2021 Partner Program Guide. This annual guide provides a conclusive list of the most distinguished partner programs from leading technology companies that provide products and services through the IT Channel. The 5-Star rating is awarded to an exclusive group of companies that offer solution providers the best of the best, going above and beyond in their partner programs.
LinkedIn: Riverbed’s innovative partner program once again awarded a 5-Star rating in 2021 CRN Partner Program Guide: https://rvbd.ly/39ubXZn
Given the importance of IT vendor channel programs, each year CRN develops its Partner Program Guide to provide the channel community with a detailed look at the partner programs offered by IT manufacturers, software developers, service companies, and distributors. Vendors are scored based on investments in program offerings, partner profitability, partner training, education and support, marketing programs and resources, sales support, and communication.
During the past year, Riverbed’s channel program enabled partners to help customers shift toward hybrid and modern work-from-anywhere environments, and embrace new digital business models. Riverbed Rise will continue to support this trend as it was developed to support a changing IT industry, with a performance-based program designed to reward all types of partners, business models and customer consumption preferences. Built on simplicity, flexibility and profitability for partners, Riverbed Rise makes it easy for partners to understand how to achieve and continue to maintain their status, and provides flexibility as it uniquely adapts to how customers consume technology.
“We are thrilled that Riverbed Rise was once again given a 5-star designation. More importantly, we are pleased that the benefits of our program allowed partners to grow their business as we worked together to solve critical customer issues,” said Dan Smoot, Chief Operating Officer at Riverbed. “Our partner community delivered innovative solutions during a very challenging year, and used Riverbed’s technology to provide greater visibility and performance into networks and applications, helped address IT complexity and root cause analysis for security attacks, and ultimately resulted in better user experiences and overall business performance.”
“As innovation continues to fuel the speed and intricacy of technology, solution providers need partners that can keep up and support their developing business,” said Blaine Raddon, CEO of The Channel Company. “CRN’s 2021 Partner Program Guide gives insight into the strengths of each organization’s program to recognize those that continually support and push positive change inside the IT channel.”
The 2021 Partner Program Guide will be featured in the April 2021 issue of CRN and online at www.CRN.com/PPG.
About The Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by nearly 40 years of unequalled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelcompany.com
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Riverbed enables organizations to maximize performance and visibility for networks and applications, so they can overcome complexity and fully capitalize on their digital and cloud investments. The Riverbed Network and Application Performance Platform enables organizations to visualize, optimize, remediate and accelerate the performance of any network for any application. The platform addresses performance and visibility holistically with best-in-class WAN optimization, network performance management (NPM), application acceleration (including Office 365, SaaS, client and cloud acceleration), and enterprise-grade SD-WAN. Riverbed’s 30,000+ customers include 99% of the Fortune 100. Learn more at riverbed.com.
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